Smart university leaders are thinking differently about what it means to be sustainable today. Aligning enrollment and academic goals with fundraising priorities can open compelling and modern investment opportunities for supporters that will benefit the university for years to come. During this session, enrollment and advancement leaders will share how to align academic planning, strategic enrollment planning, financial aid budgeting, and fundraising to better engage today’s savvy donors. We will address student debt load, value proposition for higher ed, and other challenges to donor engagement as well. Participants will leave with clear ideas for how to optimize the revenue streams on their campuses to ensure efforts lead to long-term sustainability.
Greta Daniels, Senior Vice President, Fundraising Management, RNL
Rebecca Kocher, Vice President for Advancement and Alumni Engagement, Wittenberg University (OH)
Bob Stewart, Vice President for Graduate and Online Solutions, RNL
Chair: Brian Flahaven, Vice President, Strategic Partnerships, Council for Advancement and Support of Education (CASE)